Managing Marketing Content

LeadDyno allows you to create and manage marketing content that can be used by your affiliates, as well as linked to directly from your own website. You can manage your content by selecting a menu item in the left side navigation section:

In this article


To get started adding content for affiliates to share visit Content. Here you will see a list of content that you have created, the number of shares, and options on where the content is displayed on the affiliate's website. 

You can click on edit or preview for each specific piece of content. 

After clicking on the name of a specific piece of content, you will be able to see its sharing timeline. The sharing timeline will show who shared that specific piece of content and when it was shared.

Add Content

You can add content by selecting the “Add Content” button:

Next pick your content type, which will take you to the content editor, where you can compose your content. You are able to add:

  • Facebook posts
  • Emails
  • Tweet
  • LinkedIn URL
  • Blog content
  • Banners
  • Pinterest Pins
  • Text messages / SMS
  • Whatsapp messages
  • Instagram - There is no way to choose content but a quick link will be visible on the affiliate website to encourage affiliates to share their link via Instagram.

The content editor lets you manage different elements that will vary depending on the type of content.

Each piece of content can have its visibility restricted to a specific affiliate group/type through the content editor. The restriction only applies to content set to display in Marketing Materials. Any content set as Primary will display to all affiliates regardless of this setting.

For all channels that allow it, a body is available. The body will either be HTML (email and banner/html content) or plain text. Within the body of your content, you can freely use links to your sites and these links will be automatically transformed into affiliate links by LeadDyno when we show the content to your affiliate. Simply add your website URL

So, for example, if you have the following tweet:

Wow, this is amazing!

When an affiliate shared the content, it will be modified to:

Wow, this is amazing!

Where the affiliate's tracking code is appended to the URL.

Note On Affiliate Discount Codes

If you are running an affiliate program that uses discount codes rather than tracking links, you can use the $CODE$ variable in your content body to represent the affiliates discount code:

Variable in your content body to represent the affiliates discount code:

Check it out! Get 10% off using discount code '$CODE$

will become

Check it out! Get 10% off using discount code 'l1'

Content Details

After content is created you will be taken to a detail page, which will show information about the content:

In particular, the content will be given a content URL, highlighted in the image above. This URL can be used to link to the content from anywhere, including your own website, newsletters, etc. This page will also feature stats on when the content has been shared as well as a feed/timeline of shares by who and when. 

Primary Content

Content that you mark as “Primary” will be the content used for these links that appear on the Affiliate Website Dashboard. Only one piece of content per channel can be the primary content. 

Primary content also has a special set of URLs that you can link to. If your LeadDyno affiliate site is at then the following URLs are linked to your primary content:

In the example below the Primary Tweet is highlighted by the red box. To change the Primary Tweet make sure you have already added other Tweets, look for the Primary toggle and click it. Doing so will change the primary tweet. Do the same for any email, tweet, Facebook post, LinkedIn post.

If you wish to disable the Instagram primary social link option, please add the lines of code below to the Website - Custom CSS section and click on "Save all changes":

[data-share-type="instagram"] {



The Instagram primary social link option will not be displayed to your affiliates afterward.

Marketing Materials

You may have additional content such as banners, other tweets or Facebook posts, etc. that you want your affiliates to have access to besides the Primary content. You can mark them as “On” or "Off" on the Content page to set whether they should appear on the Marketing Materials page on the Affiliate Website. 

If they are set to "ON" they will then appear on the Marketing Materials page of the Affiliate Website as seen below. If they are "OFF" the content will not appear on the affiliates in the Marketing Materials page. Please note that if the content is your primary content it will still appear in the Social Sharing Links on the affiliate's dashboard. 

Add a Media Library

In case you wish to share additional materials such as product photos or videos with your affiliates, you can add a link to your library on a 3rd party platform such as Google Drive or Dropbox from the bottom of the Content section. Just add the link to your media library in the highlighted text box and click "Save".

The provided link will then be displayed at the top of the Marketing Materials page from your affiliate dashboard. When your affiliates will click on the "Media Library" button, they will get redirected to your media library.

As always, are here to help. Contact us at any time and our Support team will be there for you.